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Resy Makes Bollinger’s Champagne Release an Experience

Forbes featured a dedicated story on Champagne Bollinger’s Le Grand Dîner series, which incorporated several quotes from GM of the House, Charles-Armand de Belenet.

The online feature titled, “Resy Makes Bollinger’s Champagne Release An Experience,” highlights the release of Bollinger’s La Grande Année 2008, and how Champagne Bollinger partnered with Resy on a multi-city dinner series to mark the occasion. The story focuses on the importance of creating authentic experiences for consumers and how this traveling dinner series came to life in partnership with Resy. Charles-Armand elaborates by adding that “We believe the extra steps taken make the best wine possible, and wanted to demonstrate our commitment to craftsmanship with the launch of La Grande Année 2008. We felt that an interactive approach would be best to do this, especially as consumers are increasingly seeking out ways to connect with brands and products through authentic, memorable experiences.”

The feature concludes with a quote from Charles-Armand stating, “Our hope is that each guest leaves dinner sharing our belief that Bollinger is the ultimate food pairing champagne.” There is also a link to purchase tickets for the Chicago dinner taking place on Monday, June 24. Read the full story HERE as well as to purchase tickets!

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    La Grande Année: The Great Year. This Champagne is the embodiment of everything that makes Bollinger the producer that stands apart in Champagne. La Grande Année, or LGA, preserves the traditions of the past and symbolizes the word “hand-crafted” so strongly that an overused word suddenly becomes the only appropriate definition. 

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    Bollinger is one of the rare Grande Marques that’s still family owned. Known for its rich, elegant and polished style of Champagne, their outstanding wines are the result of rigorous attention to detail and incredibly labor-intensive practices that few houses are willing to undertake. Underscoring its excellence, Bollinger has remained British secret agent James Bond's Champagne of choice since 1973.